The Chevrolet Red Wings sponsorship has been around since 2015, and it’s now expanding. Chevy was recently named the official vehicle of the Little Caesars Arena, home of the Detroit Red Wings. This NHL team is one of the best in the business, attracting fans from around the country every year to see teams battle it out on the ice.
According to Chevy, the new sponsorship will include some changes to the iconic arena. For the 2017-2018 season, the arena will include a special Chevrolet Plaza on the west side of the venue, including giant screens and bowtie symbols throughout. This Plaza will also be used for the many community programs and concerts hosted in the arena. Chevy nameplates will appear throughout the arena, and the new designs are expected to improve viewing experiences.
“We have enjoyed a fantastic relationship with the Detroit Red Wings and it was an honor for Chevrolet to celebrate the historic final season with the team and the fans at Joe Louis Arena,” said Paul Edwards, US vice-president of Chevrolet Marketing. “We look forward to continuing to support the Red Wings and the revitalization of our hometown, the City of Detroit, as a landmark partner in the new Little Caesars Arena — a perfect complement to our partnership with the Detroit Tigers and presence at Comerica Park.”
Chevy will also now have a larger influence in District Detroit, one of the largest sport and entertainment developments in the country. Stretching a whopping 50 blocks through Detroit is the special district with theaters, various neighborhoods, and three professional sports venues. This location will be used to show more pre- and post-game events thanks to Chevy, including more coverage of the Red Wings, Detroit Tigers, and the Pistons.
We at Dan Young GM couldn’t be happier about the ever-expanding sponsorship work Chevy does.
Since 2015, Chevy drivers have been enjoying the convenience of fast internet streaming right in their car. This is thanks to the 4G LTE Wi-Fi available through OnStar. In the past two years, the popularity of OnStar 4G LTE has skyrocketed with owners using more and more data every quarter.
Data, Data, Everywhere
According to Chevrolet, drivers and their passengers used an incredible 4,220,684 gigabytes of data in 2016. This is nearly 200% more than the data used in 2015. The biggest jump in data use comes from Suburban and Tahoe owners, who used three-and-a-half times more data than in 2015.
In addition to using more data, sales of the Tahoe and Suburban have also increased. In fact, in 2016, combined sales of the best-selling SUVs were up 21%, when compared to 2015.
Alan Batey, president of GM North America and global head of Chevrolet, said, “We are attracting new buyers to Chevrolet by offering technologies like OnStar 4G LTE not available on competitive models. New owners are in turn more likely to become repeat Chevrolet customers as these features become an integral part of their day-to-day lives.”
With OnStar 4G LTE, available in nearly every Chevrolet model, up to seven devices can connect at once. This means you can stream a video, send an email, play a game, or browse social media.
Come check out the Chevy lineup today at Dan Young GM.
Christmas has come early in the San Francisco Bay area as the first Chevy Bolt EVs were delivered to three customers. This eco-friendly, long-range electric vehicle comes at an affordable price, making it a top-notch choice for individuals looking to go green.
“All of the hard work that the Chevrolet team have put into designing, engineering, and building the Bolt EV brings us to this truly satisfying moment of making the first deliveries to customers on-time, as planned,” said Alan Batey, president of GM North America and Global Chevrolet brand chief. “Chevrolet is proud to offer a vehicle like the Bolt EV, with ground-breaking technology wrapped in a modern design that is also fun-to-drive at an affordable price.”
The first Chevy Bolt EVs delivered were sent to three California customers. The first was William Mattos, a retired law enforcement officer from Fremont; the second is Bobby Edmonds, a software developer from Castro Valley; and the third was Steve Henry, a commercial real estate broker from Portola Valley.
With an EPA-estimated 238-mile range when fully charged, the Bolt EV makes it easy for owners to get around town without worrying about running out of battery. It is this awesome range—and the EV’s affordable price—that allowed the Bolt EV to be named the Motor Trend 2017 Car of the Year.
Standard features on the Bolt EV include a Regen on Demand steering wheel paddle, a 10.2-inch color touchscreen, and electronic precision shift. The top trim even offers leather upholstery, heated seats, a surround camera, a rear camera mirror, and more tech-savvy features.